First Bank, UBA, Others Rank List Of Banks With Highest Advert Spend In 2023
Twelve Nigerian banks listed on the stock market spent a sum of N60.01 billion on marketing and advertisement in the year 2023, a marginal increase compared to the N59.85 billion recorded in the previous year. NAIRAMETRICS reports. jamb results
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This is according to analysis carried out by Nairalytics – the research arm of Nairametrics, based on the financial statements released by the banks on NGX (Nigerian Exchange).
The compilation shows that FBN Holdings topped the list of banks with the highest marketing and advertisement expenses in 2023 with N10.46 billion, closely followed by Access Bank with N9.49 billion. Information Guide Nigeria
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